AI’ed Online Marketing: Are you just dressing up someone else’s mannequin Google flipped advertising upside down around 2010 Print ads? Shelved. Enter targeted personas & your digital dust. It revolutionized media buying — enabling brands to target audiences, optimize budgets Fast…
Micro-segmentation?
Micro-segmentation? That’s passé : The Future of Gen AI is YOU! We’ve all heard the buzz – Generative AI boosts efficiency – faster operations, smoother workflows, etc. But the true revolution in making in the innovation lab? – It’s all about…
Digital Transformation Died of Politics
Digital Transformation Died of Politics. AI Might Just Die of Ego Not for the faint-hearted, but for the honest ones who’ve been there. 90% of digital transformations globally failed in the last decade. Yes, ninety! – Not because of tech –…
The Game On: AI vs
The Game On: AI vs. AI in the Financial world… By 2027, AI managing 95% of IPO prospectus making or executing real-time trades will feel like ancient history Come 2028, the battlefield changes. It’s no longer automation of tasks—it’s automation of…
Post-Apple AI Strategy : LRM’s 3 must-make Pivots
Apple’s big AI reveal left many AI architects rethinking their approach If cloud-based LLMs were the gold rush, did Apple just hand everyone shovels and whisper: “Dig somewhere else?” As AI thinkers at LRM, it’s time to ask: Do we pivot?…